CONTACT: Franklin Dohanyos, Franklin Publicity, Inc.
              248/399-1101
              franklinpr@aol.com

* Portion of proceeds from Family Size and Value Size bags of Better Made Potato Chips sold in October will benefit the Barbara Ann Karmanos Cancer Institute in Detroit!

DETROIT, MI – Better Made Snack Foods is out to “Make a Difference” in the fight against breast cancer this October by donating partial proceeds from the sale of Family Size and Value Size bags of delicious Better Made Potato Chips to the Barbara Ann Karmanos Cancer Institute in Detroit.

Pink display stands with Better Made Potato Chips will be in stores across the state, including: Meijer, K-Mart and Super K, Walgreens,  Kroger,  Polly’s Country Markets, Olesen’s, Tom’s, Ric’s, Glen’s, Jack’s Fruit Market, Hiller’s, Value Center’s Hollywood Markets, Oakridge Markets, Busch’s Fresh Foods Markets, Nino Salvaggio’s, International Marketplace and Randazzo’s Fresh Market.

“One out of three people will be affected by cancer in their lifetime. Whether it be ourselves, friend or loved one, it affects us all,” says Mike Esseltine, General Manager of Better Made North. “We’re pleased to be donating a portion of our proceeds the Barbara Ann Karmanos Cancer Institute for Breast Cancer Research and Awareness Programs in Michigan.”

Founded in 1930 in Detroit as Cross and Peters, Better Made has developed and provided a wide variety of high quality award-winning snack foods, including flavored potato chips, potato sticks, gourmet popcorn, krinkle chips, rainbow chips, crunchy and kettle cooked chips, popcorn, pretzels, beef jerky, tortilla chips, puff stuff, pork rinds, wearable apparel, a limited edition commemorative tin filled with one pound of mouth watering original chips, and more! The family-owned company uses locally grown potatoes and trans fat-free cottonseed oil. For more information, please visit www.bettermadesnackfoods.com. You may also follow Better Made on Facebook and Twitter. Michigan Made – Better Made.